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Tuesday, November 18, 2008

A Night Out That Sparks a Wonderful Advertising Option

With a young child at home, as some or many of your might know, it is difficult to get out of the house with your significant other for what my wife and I call, “date night”. This term, which we coined from another couple we know, refers to a night when the wife and I head out on the town for dinner, a movie, or maybe a show of some sort, without our son. Last night was our night out. We were lucky enough to snag a baby sitter, who is referred to by our son as “mom-mom”, and mother-in-law to me, for the evening. She arrived at our house around six in the evening and off we went. My wife decided it would be a good idea to visit a local restaurant, which is in the category of fine dining. This decision was made because of an advertisement she saw in the local newspaper. The ad was talking about the establishment, what it had to offer, and their hours of operation. But what really finalized the deal for her (and me also), is the “buy one get one dinner entrĂ©e” coupon that you could cut out and use. The prices of this particular restaurant are on the higher end for my budget, so this coupon was a great way to experience an enjoyable atmosphere, fine dining and wonderful service, and save money. The coupon was only good for Wednesday night, which tells me that is more than likely their slowest of evenings. Their coupon program obviously worked because the place was packed. We didn’t make a reservation so our wait was around forty-five minutes. Read More>>