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Saturday, November 01, 2008

Marketing Ideas for Small Business

How do you get the word out about your business? Whether it's services or product, you've got to drive customers your way. Marketing plays a very important part in driving clientele to check out what you have to offer. Traditional ideas include advertising flyers, billboards, and radio and TV ads, however traditional ideas might not be achievable when your business simply can't afford it. Let's take a look at some less traditional marketing tips that can be just as effective as traditional ideas.
First, show that you're committed to service. Set a realistic deadline, but factor in an extra day. Strive to deliver your product the day before you promised it. Clients are usually happy to get their product ahead of time and will use you again.
If you can, offer a gift basket with either your product or a coupon for a service. Have clients drop their business card in a bowl or take names online at your website. Have a drawing once a month. Also, if you can, work in gift baskets on lesser known themes such as St. Patrick's Day or National Secretary Week. Read More>>

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