In this day and age, our shopping options are endless. Each year, companies spend millions of dollars catering to different consumer demographics. It is often difficult or impossible to pick one company to shop loyally with, because of the vast array of choices we are faced with. Companies are very aware of supply and demand, and since there is so much to choose from, the results are beneficial to the consumer. Price reduction promotions and the onslaught of sales are ways that the consumer benefits handsomely from companies competing for business.
Coupons are one incentive that companies use to reel customers in. Another strategy is the use of rotating weekly sales, advertised in print circulars. Circulars basically are advertisement pamphlets that list all of the things a store or company has marked down for the week. These are also called weekly ads. The Target weekly ad is one of the most popular of this promotion. Read More>>
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